In many galleries nationwide, "outsider" or
"visionary" art has become an exhibition attraction. It is not
usually separated, but hangs or stands side by side with the work of conventionally-trained
artists. The qualities which make "outsider art" so fascinating--its
freshness and originality, its direct use of symbols, its ornate and dense
ornamentation, its lack of inhibition, even its strangeness or outrageousness--are
thus placed in the same context as those works which may be self-consciously
conceptual, stylized or mannered, based upon established traditions. While
most outsider artists are not aware of the art establishment (at least
not before they are "discovered",) the work of professional
artists is made with the knowledge of the heirarchies and methods of art
museums, galleries and auction houses. Although a conventionally-trained
artist may attempt to reject the influences of these institutions, such
a decision is based on an understanding of them.
Many contemporary artists are recognized for their incessant attempts
to distinguish themselves from the rest of the pack, and if they are particularly
ambitious in terms of market success, constantly search for new tactics
that enable them to do something different. Other artists who reject such
strategies may be attempting to shield their work from the corruption
of the market in order to keep it "pure" of anything but the
artistic process, its ideas and forms. The emphasis turns towards protection
of the work and its personal expression. Nevertheless, despite the choice
of artistic--turning-out or turning in, the art establishment affects
the way artists make their work and filters the work's ability to directly
communicate the intention of its maker. In particular, it affects the
work of outsider artists because they have no understanding of its working
mechanisms.
There are many terms which have been used to describe these outsiders,
but most, except for "visionary," or "outsider" seem
referential and complicated. I will examine a few of these. One such term
is "folk" artists, indicating that the artist is part of the
"folk" tradition. Such terminology suggests work by common folk,
as well as the use of traditional techniques that are handed down from
generation to generation. Neither fits, for outsiders are certainly not
common, and their techniques are not inherited but their own. Such artists
have also been called "naives," but this appellation suggests
a comparison with the art of children. Although outsiders and children
share a naivete about making art and show little inhibition in the process,
children are exempt from the world of adult experience and the expression
of their young sensibility is not the same as that of the outsider whose
work is often replete with sexual imagery and other adult concepts. This
term is further complicated by its associations with the work of artists
like Paul Klée, who consciously adopted the imagery of children's
art to use in his own.
One term that works is "visionary." Many of the untrained artists
I will talk about attribute the creative incentive in their work to visions,
some of which are based on deep religious beliefs. One such artist, J.B.
Murry, spends hours in a trance-like state writing and making images.
He believes that his writings are "tongues" that come directly
from God; he uses the color red because he believes it symbolizes God
and he uses water to denote clairvoyance. (Nasisse, p. 11) The word "visionary"
also correctly describes the self-contained environments in which many
of these artists live; their views of the world are radically different
and sometimes utopian. This term is sometimes understood to include certain
architects or urban planners, especially from the early twentieth century,
who designed buildings and cities as models for environmental awareness
and social unity. Michael Schuyt's book of photographs entitled Fantastic
Architecture includes a chapter where "visionary" is used in
this manner. I do not employ the term with any intention of including
these types of trained planners. "Outsider" is a name that also
describes the artists I discuss here. Most of them are external to mainstream
society. As Andy Nasisse wrote:
In any given culture which requires a fairly narrow code of behavior for
its members to be considered normal enough to succeed in that culture's
established modes, there will be a certain number of individuals who for
various reasons, just do not conform to those standards. Some are tolerated
with benign ammusement as harmless eccentrics, some end up in hospitals
or in jail. And, some respond to the creative drive and produce works
which may come to be called art. (Nasisse, p. 9)
One point about the word "outsider" is that it is sometimes
used in reference to the art of the insane. Roger Cardinal, in his book
Outsider Art, combines case studies of individuals who made artwork while
in psychiatric facilities--notably those from Jean Dubuffet's collection
of Art Brut--as well as those who live external to society's maxims. Although
there are many similarities and some of the outsiders I discuss are on
the fringe of psychological stability, not all of them are insane. However,
all insane individuals can be considered to be outsiders; exterior to
society as we know it. A discussion of the differences between insanity
and sanity or normal and abnormal would be too great a tangent for this
paper. The distinction may not even be important in a discussion about
art, since Dubuffet himself believed that the artistic process was no
different in the insane than in the trained artist. (Dubuffet, p. 112)
Because outsider artists are usually isolated and hermetic, they do not
share a set of experiences or beliefs that would allow their work to be
viewed as a "movement." In most cases, they work alone and are
not aware of eachother. Despite the lack of common ground, outsiders do
share certain characteristics. One is that many of them do not begin to
create until after they retire from a job that provides financial support.
David Brown worked in the funeral business but after he retired, he built
a house in Boswell, British Columbia made entirely of embalming fluid
bottles that he collected during his business trips in Canada. (4,6) Brown
exhibits another shared tendency which is that of collecting things. Teressa
"Grandma" Prisbrey had a penchant for collecting pencils, and
she collected so many of them (over two-thousand) that she had to build
a structure to house them. That first building grew into a whole village
in Santa Susana, California that included a Doll House, School House,
Leaning Tower of Pisa, Cleopatra's Bedroom and a Blue Bottle House. While
Grandma Prisbrey was creating her village, she took daily trips to the
junkyard to gather materials for her ongoing construction. (6)
The materials and processes used by outsiders are also alike in some instances.
Grandma Prisbrey's use of found objects is reiterated in the work of numerous
others: Howard Finster's "Paradise Garden" in Summerville, Georgia
contains cages full of objects that have been given to him and that he
has found. The way in which these artists make their work is often spontaneous;
they rarely use drawn plans or sketches but work from a strong mental
image that serves as a guide. They tend to work as they go, tackling problems
as they arise and allowing one form to generate another. St. EOM, a highly
isolated individual who built the "Land of Passaquan" in Buena
Vista, Georgia, talked about how he worked: "I was experimentin',
feelin', findin', learnin' somethin' I didn't know nothin' about. It was
all trial and error, trial and error, trial and error. I made a lotta
mistakes. That's how I learned a lotta things here. I'd make mistakes,
and I'd do certain things to cover 'em up." (18:208)
Some of them are on the edges of what is referred to as "sanity"
but most, without question, are compelled to make things to validate and
recreate their own comprehension of the world and their existence. Their
quest is highly personal and private, regardless of whether they intend
others to see what they make. All of these characteristics provide for
an arena of creation that is influenced as little as possible by the qualifiers
and evaluative judgements of the art establishment at large but mostly
by their individual visions. Outsider artists are most alike not in terms
of what they share but in what they lack--a notion that what they make
is art. Many have very little education and almost never any formal, artistic
training. Because they do not refer to what they make as "art,"
outsiders are exempt from the cultural associations that the word "art"
infers. The notion of "art" engenders many constructs--an established
art historical heirarchy (even though the deconstructionists are gaining
fast), definitions of "great," "good," and "bad"
art, distinctions between the art of the educated and the non-educated,
and between "art" and "craft." There are preconceived
notions about where art should be seen and formulas with which to look
at it--concepts like proportion, unity of composition, energy, harmony.
In the last few decades, these structures have been less stable, and other
art forms have gained more recognition--among them the crafts, media-based
art, performance art, folk and outsider art. Taking notice of these other
art forms has often involved assimilating them into the previous structures--either
broadening the structures themselves or adapting the vocabulary so that
it seems to fit the object in question. This assimilation creates problems
especially with the work of outsiders because it is made so externally
to the sources of the structures themselves. Attempting to adapt the work
to our mechanisms of comprehension slights the recognition of its strongest
qualities. As Roger Cardinal noted: "when we are confronted with
artistic productions which are so very different from what we know, the
danger lies in falling back on the superficial similarities we think we
can spot, and in imagining this is all the description we need to characterize
the new." (30:49) Because the world as seen by an outsider is so
radically different from that of the general population, the objects made
by an outsider artist can only be appreciated or evaluated by relying
on his sources and not those of the more familiar art establishment. This
is not to recommend that a completely new vocabulary should be invented
with which to look at outsider art, only to suggest that the existing
forms of analysis and appreciation are severely limiting to a full experience
of the work.
Take, for example, the idea of originality which has long been a treasured
quality in "great art" as art history has recorded it. Often
this originality in a work of art has been highly conceptual and based
on the surrounding culture or ideas that preceded it. One instance, Manet's
"Olympia," toyed with the historical image of the reclining
nude (going back to Titian), the image of the courtisane, the placement
of the audience as viewers of the painting, as well as public ideas about
prostitution--causing an enormous scandal. It also spawned numerous manipulations
of the "Olympia" theme, notably by Gauguin, Cezanne and Picasso.
Originality, in this case, referred to the artist's method of treating
and manipulating well-known constructs in a formal composition. It is
originality that can be understood in the context of the history of art
and the society in which it was made. This is not the kind of originality
that can be attributed to outsider art, for it has to do with individual
interpretations and perceptions that are exterior to society and most
of its cultural sources. The sources used are not art-historically based
but are directly related to the experiences and ideas of the maker. Thus,
an outsider artist invents techniques and styles that originate in his
own environment, one that is not based solely on the images known by the
general population. This isolated originality contributed to Dubuffet's
fascination with the art of the insane; he felt that "only what grows
naturally and is projected spontaneously from within the psychic depths
of the artist can be considered valid as original form: all else remains
tainted or distorted by idées reçues." (30:29)
Another relevant notion is the role of the artist in making art. In contemporary
art there is an inherent role for the ego in the work; an artist identifies
the work with him or herself and the notion that "I made it."
Outsider artists rarely consider what they do as making art and sometimes
deny that they have a major role in the process itself. Instead, they
see themselves as vessels for the communication of imagery that originates
in dreams, spiritual visions or messages from God. Rather than constructing
the content and style of a work, they make it according to the instructions
of this inner (or outer) voice. Juanita Rogers, an outsider artist from
Alabama, lived in a small shack off of a dirt road. She made figures from
organic materials like spanish moss, clay, teeth, and bones. Many of them
were so fragile that they broke when touched. Rogers did not attribute
the ideas in her work to herself, but to a man named Stonefish (or Stoneface)
for whom she thought she worked. She said:
Stonefish don't want nobody hanging around the mud pieces but me. I am
suppose to work on these mud pieces but I had my hands washed in the holy
water by the Sister of the mission to handle that mud. This is secret
service work...Stonefish, he can tell you more about it than me cause
I don't know too much about it. I just makes it. I been making it for
quite a long time." (Nasisse, p. 25)
Although Stonefish was an imaginary presence for anyone walking into Rogers'
house, he was real to her. The reality of his existence was for her the
main motivating factor in her work, which became a record of highly personal
imagery. Rogers' act of making the objects had nothing to do with being
an artist; her work did not originate in her role as an artist but in
her visions and beliefs. Rogers' concept of process differs strongly from
the prearranged, formal elements of art as we know it; they are non-existent,
or apparent only by mistake.
With outsider art, there is a danger in falsely categorizing its intention,
which is also deviant from the norm. Contemporary artists may intend to
communicate an idea, to deliver a shock, to demonstrate their skill, to
poke fun at societal mores, to make political statements, to record a
visual image or they may simply want to "make it." Most of their
work is made with the understanding (or hope) that it will be seen and
responded to by others. Many outsider artists do not direct their work
towards an audience nor do they intend their work to leave the place where
it was made. After enough coaxing, though, and promises of money, some
outsiders allow their work to travel away from them. These intensely individualistic
creations saunter into the world of "high" ideas and images,
into rooms of white walls where people with no knowledge of their origins
gaze upon them, stroking their chins and gesturing qualitatively. The
juxtaposition of these these privately-conceived objects and a context
of which their makers were not aware causes some difficulties. Can outsider
art be appreciated or even evaluated in such a foreign context, alongside
work that springs from a tradition alien to its own? And does the context
itself endanger the naive qualities of the work and its maker? Making
it in the art world today The question arises whether or not these artists
can retain their original intention within a system that can take advantage
of their naivete for financial benefit.
If outsider art does not necessarily include an audience, then what happens
when it is placed in a context where the audience plays a major role?
Outsider art is in all kinds of galleries across the country--those that
specialize in folk art and those that do not. It is important that the
work be seen because it can be so powerful and direct as opposed to the
contrived and decorative work that so consistently rears its head on the
contemporary art scene. It can provide a fresh viewpoint or narrative
and engage the viewer at a very primitive and basic level, one that endures
beyond quick perception. Sometimes, it requires a specifically open-minded
audience, one that will put aside categories of evaluation and attempt
to experience the work instead. More a spiritual undertaking than the
intellectual one that the quiet sterility of museums sometimes suggests.
The importance of seeing the work can be dulled by the effect the art
establishment has on work as well as the maker.
Howard Finster, the creator of Paradise Garden in Summerville, Georgia,
originally intended to carry the message of God in his "sermons in
paint." Whereas he wanted others to experience his garden, in which
he attempted to put one of each of the inventions of mankind, he did not
work on the garden with the expectation that he would be recognized for
his efforts nor that he would become famous. Before he was well-known,
Finster used to take people on personal tours of the garden, telling them
all about the things he made as well as the vegetables and flowers growing
there. He said himself: "When all this started, back when I was adoin'
my first paintings, I had no idea o'ever becomin' a famous artist. I didn't
even have no idea o'sellin' my art. I was just doin' paintings for people
to come see in my garden." (5:133) This quote demonstrates the change
that Finster experienced via his contact with the art establishment, which
began when he was discovered in the mid-1970's.
Whereas at first he was carrying out a mission from God to paint sacred
art, he now sees himself as a "famous artist" who sells his
work and makes more work with the intention of selling it. Finster has
become the equivalent of a cult hero. He designed the cover of an album
for the Talking Heads, and his work is in galleries all over the country.
His own attitude towards the way he makes his art has changed, and Paradise
Garden is falling into disarray because Finster's energies are focused
on making work to keep up with the increased demand for it. As Finster
gained in notoriety, people in the art establishment took advantage of
him, realizing the market potential of his work. One agent, Jeff Camp,
put him on a meager salary with the understanding that all of the work
Finster made would go to Camp. It turned out that Camp sold the paintings
for tremendous sums of money that Finster never saw, and he kept those
that he wanted. Meanwhile, Finster remembers not having enough money to
live on at the time.
There are also similarities in the formal content of work by outsider
artists. One common thread is the use of overwhelming detail; in many
cases no surface is left without intricate embellishment. Finster's "Paradise
Garden" looks completely cluttered; there are forms within forms--the
walkway is a path of mosaic designs which includes Finster's enshrined
bicycle repair tools, the walls of the buildings are covered with paintings
or collages of junk and memorabilia, even his car is a painted narrative
of faces and sermons. Yet within this apparent disorder, there is planned
space in which to enjoy the spectacle. There are ponds, animals, flower
beds and a vegetable garden. Joseph Ferdinand Cheval's "Palais Idéal"
in Hauterives, France is made of reinforced concrete impressed with fossils,
shells and stones. The surfaces reflect the crammed structure of the building
itself, which is composed of a myriad of turrets, grottoes, vaults, staircases
and terraces. The whole palace is decorated with figures, animals and
smaller buildings which echo the larger landscape of the Palace itself.
In two-dimensional work by outsider artists, the standard rules of perspective
and figurative representation are violated, usually because the maker
is ignorant of them. The surface of the work is usually emphasized through
ornamentation and patterning so that the imagery appears frontal with
little illusion or depth. Body parts appear as caricatures; hands become
outlines that are filled in with color rather than presented as forms
themselves. with bones, muscles, and skin. Prophet Royal Robertson covered
his entire house and yard with lettered signs which, when seen as a whole
environment, turns into a chattering vision of colors and forms.often
Finster's paintings demonstrate these qualities clearly; in his work the
background and foreground share the same plane. Objects, like fences,
that might move into the distance are depicted as overlapping with no
change in size or color. Figures illustrated from the side retain eyes
that are drawn from the frontal view. Finster's paintings also demonstrate
another common tendency among outsider artists; a reliance on primary
colors. St. EOM's "Land of Passaquan" is a parade of geometric
forms and figures in red, orange, green, yellow, blue and black.
Another shared formal characteristic of outsider art is the use of what
Nasisse refers to as a "transformational image." This is, in
his view, the visionary image, "when the image of a man or an animal,
a house or a building or tower...takes on symbolic value and transforms
our perception of it from something of personal whimsy into an image with
universal resonance and deep psychological power." (Nasisse, p. 18)
These visionary images reveal the structure of the individual artist's
specific and carefully worked out mythology in which everything created
means something. Edward Leedskalnin, the creator of the "Coral Castle"
in Homestead, Florida, carved a livable landscape out of coral. Leedskalnin
was an immigrant from Latvia (now a part of Russia); he emigrated to America
when his sixteen year old fiancée left him on their wedding night.
He dedicated the "Coral Castle" to his fiancée and believed
that she would join him there after she recognized his devotion to her.
Everything in Leedskalnin's built environment is laden with this message;
he made a table in the shape of a heart that he called the "Feast
of Love" table. He also carved a bedroom out of coral that included
a bed as well as a cradle; the "Coral Castle" was his own futuristic
dream of the possibilities in his lost love affair.
Much of the imagery used by outsider artists is formed ofbased on their
personal belief systems, many of which, in turn, are founded in religion.
Finster's "Paradise Garden" is intended to be a lesson in religion.
Finster worked as a preacher among other things, and he says that he began
building his garden because a vision told him to; he believes that building
his garden is his mission. Finster recalled: "So, man, I got on the
altar for God, and I've been on it. I been on it by buildin' this garden
here and makin' sacred art. I've sacrificed ever'thing else in my life
nearly 'bout to do the work I'm supposed to do for God on Earth's planet."
(5:107) The garden is full of bible verses and one of Finster's more recent
projects was to build the "World's Folk Art Church" in the garden.
Prophet Royal Robertson is also someone whose work employs biblical imagery.
In his case, much of it , although he combines it with various other symbols
which integrate his system of belief Nasisse describes his work as:
a somewhat scandalous barrage of signs and messages layered onto his house
and out into the yard. Ranging in subject matter and professionally rendered,
the signs warn of the end of the world, exclaim astrological aspects,
advertise his amorous intentions and indict his ex-wife for various adulterous
crimes...Robertson's overall style of working could be described as a
synthesis of Buck Roger's comics with Masonic symbols, West African motifs,
astrological signs, Christian symbols and vodun cosmograms. (Nasisse,
p. 23)
Another outsider artist, Samuel Perry Dinsmoor, built a "Garden of
Eden" in Lucas, Kansas. Dinsmoor's narrative garden begins with Adam
and Eve, who join hands to form an arch at the entrance which connects
to a grape arbor. Snakes are positioned on the arbor and one of them is
giving Eve an apple while Adam is crushing the head of another. Nearby
is the Cain and Abel tableau. Abel is slain with a disfigured face; he
has blood running down his arm and his grieving wife and dog stand over
him while an angel comes to take him to heaven. A large eye and hand are
attached to a branch nearby (they represent God) and the hand points at
Cain and his wife who are attempting to flee the scene. (footnote?) In
his personal interpretation of these biblical stories, Dinsmoor has conceptualized
his own understanding of the world and his existence.Outsider artists
are also alike in that they do not believe that While they share the compulsion
to make things that represent their own private comprehension of the world,
their quest is very personal. They rarely work with an audience in mind.
The creative arena that outsider artists inhabit is thus exempt from the
cultural associations that the word "art" infers and from the
evaluative judgements of the art establishment at large. They both make
and justify their art through their individual visions.
An analysis of some of the common constructs within the contemporary art
establishment shows how they are inappropriate when applied to outsider
artists and their art objects. One such construct is the role of the artist
in making art. In much contemporary art there is an inherent role for
the ego in the work; an artist identifies the work with him or herself
and the notion that "I made it." Art is, at least in part, a
self-centered, intentional pursuit in that it belongs, and can be referred
back, to the person who makes it. Outsider artists, on the other hand,
sometimes deny that they have a role in the art-making process. Instead,
they see themselves as vessels for the communication of imagery that originates
in dreams, spiritual visions or messages from God. Rather than attributing
the content of a work to their own hands, they make it according to the
instructions of an inner (or outer) voice. Juanita Rogers, an outsider
artist from Alabama, lives in a small shack off of a dirt road. She makes
figures from organic materials like spanish moss, clay, teeth and bones.
Many of them are so fragile that they cannot be transported. Rogers does
not attribute the ideas in her work to herself, but to a man named Stonefish
(or Stoneface) for whom she thinks she works:
Stonefish don't want nobody hanging around the mud pieces but me. I am
suppose to work on these mud pieces but I had my hands washed in the holy
water by the Sister of the mission to handle that mud. This is secret
service work...Stonefish, he can tell you more about it than me cause
I don't know too much about it. I just makes it. I been making it for
quite a long time." (Nasisse, p. 25)
Although Stonefish is an imaginary presence for anyone walking into Rogers'
house, he is real to her. The reality of his existence is for her the
main motivating factor in her work. Whether or not Stonefish is the equivalent
of any artist's inspiration is not important; what is important is that
Rogers does not take the intentional responsibility for her work. She
does not believe that she is accountable for anything but the mechanical
processes of making her "mud pieces." Rogers' act of making
has nothing to do with calling herself an artist; her work does not originate
in her role but in her visions.
The fact that most outsider artists do not consider themselves to be artists
parallels the fact that they do not consider what they make to be art.
Rogers refers to her work as "mud pieces." Finster refers to
his paintings (or he did until they entered galleries and museums) as
"sermons in paint." To Dubuffet, the concept of "art"
weighs heavily on the work of those who understand it. He writes:
When culture utters the word "art," it is not art that is concerned,
it is the notion of art. The mind must strive to become aware of--and
not to forget--the enormous difference in nature that exists, in art as
in all things, between the thing and the notion of the thing...Culture
knows nothing of art, except by way of works of art, which are far different
things, which bring the matter into a realm that is no longer that of
art...Some claim that if culture is abolished, art will cease to exist.
This is a grave error...it is the notion of art that will be gone, and
not art, which no longer being named, will resume a healthy existence.
At this time, the refraction it undergoes when it appears beneath culture's
gaze will cease, as will the mechanism of denaturation. This denaturation
was provoked because the production of art could not be prevented from
aligning itself with culture's refracting effect...thereby counterfeiting
the true spontaneous artistic impulsion at its source. (Dubuffet, p. 64)
Although Dubuffet's argument is a moralistic one which suggests that no
true art can be made with the awareness of a cultural definition of art,
he also clarifies that there is a difference between the intention and
expression in the art of formally-trained artists and that of outsider
artists. Many contemporary artists do falter under the weight of the word
"art." It brings with it a history of images and a wealth of
qualitative judgements that makes the process of intuitive or natural
creation nearly impossible. Many artists spurn theoretical and art historical
influences because they fear that too much knowledge will distort their
ability to be open to their natural abilites. Without such concerns, outsider
artists benefit from being able to respond immediately and without fear
of categorization to their creative instincts. Dubuffet's fascination
with the art of the insane is directed, in part, to this concept of natural
creativity and the true originality that results from it. He feels that
"only what grows naturally and is projected spontaneously from withing
the psychic depths of the artist can be considered valid as original form:
all else remains tainted or distorted by idées reçues."
(30:29)
The notion of, then, is also different in outsider art as compared to
contemporary art.
Outsider art sometimes echoes the formal concepts with which art history
is so familiar. One of the responses to it has involved mistakenly attaching
labels to the work that are meant for art conceived within and for the
tradition of art history and connoisseurship. Any likeness to these formal
characteristics is for the most part unintentional on the part of the
maker. Simon Rodia, the creator of the Watts Towers outside of Los Angeles,
California, built three towers out of metal and concrete. He had no understanding
of architectural building techniques, yet his towers withstood a stress-analysis
test which saved them from destruction. Rodia's work has often been compared
to the towers of Antonio Gaudi's "Sagrada Familia" in Barcelona,
Spain but the relationship is unfounded except for a minimal structural
similarity. Gaudi was a highly trained architect who worked according
to sophisticated plans and drawings while Rodia built his towers as he
went. I offer these two examples to demonstrate that not only the intention
but the process of working by outsider artists is different in kind from
that of more professionally-trained individuals; this should be taken
into account when viewing their work.
Most artists today work with the understanding (or hope) that their art
will be whoen in galleries and museums and thus seen and responded to
by others. Many outsider artists, on the other hand, do not make their
work with the primary intention of communicating with someone else; they
do not direct their work at an audience but create things that have meaning
for them regardless of whether or not it has meaning for others. Although
Howard Finster meant for other people to see and learn from the objects
that he made, the imagery in his paintings is his own. People have to
go to his work to understand it; it was not made to go to them. Finster
says "when all this started, back when I was adoin' my first paintings,
I had no idea o'ever becomin' a famous artist. I didn't even have no idea
o' sellin' my art. I was just doin' paintings for people to come see in
my garden..." St. EOM was more hermetic even than Finster, and his
"Land of Passaquan" was his sanctuary from the outside world
rather than an invitation to others. St. EOM said of his efforts: "I
built this place...to have something to identify with. Here I can be in
my own world, with my temples and designs and the spirit of God. I can
have my own spirits and my own thoughts. I don't have nothin' against
other people and their beliefs. I'm not askin' anybody to do my way or
be my way...I have created this place so I don't have to think about the
outside world, but every crackpot in America has found his way to my door."
(18:219)
Since many outsider artists are discovered late in their lives, the results
of their individual creative pursuits are often strikingly coherent bodies
of work. Regardless of whether outsiders intend to transform their entire
environment or not, their work reflects a unified aesthetic which in turn
echoes the place and the manner in which they live. Because the work is
so inextricably tied to the place where it was made (in that it is essentially
a part of it,) removing it so it can be seen by a greater population becomes
ideologically problematic. The current art establishment interest in outsider
art has resulted in many works by outsiders being assimilated into traditional
gallery and museum spaces. The makers of these works, being unaware of
the highly sophisticated art market mechanisms, are in a precarious position
in which they can be readily taken advantage of. Promises of money for
their objects are all too enticing. Finster learned his lesson the hard
way. His first agent was Jeff Camp, who agreed to pay Finster a salary
in exchange for all of the work he produced. Camp kept many of Finster's
paintings himself, sold the others for an enormous profit, and Finster
reports having had to take on another job at the time to support himself.
Contact with the art environment also creates problems in appreciating
outsider art. These intensely individualistic creations saunter into the
world of "high" ideas and images, into rooms of white walls
where people with no knowledge of their origins gaze upon them qualitatively,
stroking their chins and gesturing.
The juxtaposition of these privately-conceived objects and an exhibition
context of which their makers are not aware raises a number of questions.
Can (or should) outsider art be appreciated or even evaluated in such
a foreign context, alongside work that springs from a tradition alien
to its own? And does the context itself endanger the naive qualities of
the work and its maker? Can these artists retain their "innocence"--their
original intention--within a system that can so easily take advantage
of their naivete for financial benefit? Of course, these questions are
also applicable to artists who are not outsiders, as well. Museums and
galleries have the power to legitimate certain art forms in the eyes of
the public. Based on their knowledge of the processes of acquisitions
and exhibitions, artists sometimes will modify their work, despite their
own values, so that it will be included. As Dubuffet puts it:
A change occurs in artists themselves, and not just in the public, because
of the enshrinement of publicity brought about by cultural propaganda.
They, too, are led to believe that the publicity is more important than
the content of a work. Instead of making the publicity depend on the nature
of the work, once it is completed, they are driven to think first about
the publicity to which a work will give rise, even at the moment they
are creating the work itself. (Dubuffet, p. 25)
Much contemporary art evidences the fact that monetary reward is often
the prime motivating factor in making the work. One can easily conclude
that this sort of commodification of art will only demoralize its power
and meaning for the society in which it is made. Outsider artists, then,
may be among the only groups who are making objects based on a pure creative
drive without being motivated by commercial success.
Unfortunately, the way that outsider art is viewed today in galleries
rarely includes enough background to make it comprehensible to the viewer.
Although some deconstructionists might argue that objects, regardless
of the impulses that generated their existence, have power simply in their
object-ness, certain examples demonstrate that this is not the case. That
any object has recognizable "absolute qualities" is disputable,
especially when they are created in cultures which are dissimilar to the
one in which they are viewed. Primitive art is one example that illustrates
this problem. Art historians who study primitive work spend a lot of time
trying to understand the culture from which it came, which helps to explain
some of its formal elements. Evaluating primitive art with western European
concepts seems absurd. In the same way, the interpretation of outsider
art should not be based on sources of which its maker is not aware.
Outsider art should be seen because it is fresh, powerful and direct;
as opposed to the contrived and decorative work that so often rears its
head on the contemporary art scene. Outsider art can engage the viewer
at a very basic level, one that endures beyond casual appreciation. However,
this requires a different kind of directly open-minded audience, one that
will put aside the usual categories of evaluation and attempt to directly
experience the work instead. This is more a spiritual undertaking than
the intellectual one suggested by the impersonal sterility of museums.
While solving the problem of how such work shoulc be viewed is difficult,
there is no question that outsider art demands a different kind of evaluation
than the standard analyses of contemporary art allow. It may be that the
best way to look at outsider art is to make a pilgrimage to its source,
to consider it in the context in which it is made, with the hope that
such attention will not jeopardize its maker's original intention.
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